BeAW t-shirt flowers

AW LAB is the Italian reference retailer for sport-style. AW LAB offers an extended collection of sneakers of the most famous international sports brands and an assortment of exclusive editions made in collaboration with them. The proposal is completed by a collection of clothing and accessories of the leading sportswear brands.
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The floral look is one of the trends that has emerged in the spring/summer season this year.

This trend is inspired by the look of the flower children of the 1970s, right up to the 1980s Hawaiian shirts from Magnum PI, but reinterpreted in a modern style, with patterns in pastel tones more suited to an urban lifestyle.
Floral patterns are a true must-have item from the past few months and none of the big brands have ignored them.
We also wanted to “reinterpret” the floral look with three men’s T-shirts, with all-over digital prints on a dark background in 3 different shades.

You can discover and buy the floral T-shirts from BeAW together with all the news about our private label, at AW LAB stores and online at

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