AW LAB is the Italian reference retailer for sport-style. AW LAB offers an extended collection of sneakers of the most famous international sports brands and an assortment of exclusive editions made in collaboration with them. The proposal is completed by a collection of clothing and accessories of the leading sportswear brands.
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The new Future Trinomic Slipstream Lite from PUMA is the sneaker selected by the King of Rap for a special limited edition release, and from today we present it exclusively in selected AW LAB stores.

Whoever buys the PUMA Limited Edition by Marracash will receive an invitation to an exclusive Secret Party on 4th December, which the King of Rap will also be attending. The place and time will of course be “Secret” and will be communicated directly to the invited guests just before the event. All those who purchase the Marracash sneaker will be sent his new CD “Status”, autographed by the artist, just after it is released in 2014.

The basketball sneaker PUMA Future Trinomic Slipstream Lite is an ultra-lightweight version of the PUMA Slipstream and was released for the first time in 1988. Ten years after the last remake it is back in the 2013 A/I collection in a new version, on which PUMA and Marracash have worked together to make it more eccentric and high-tech than the original. The Trinomic sole, pattern and street culture have paved the way for new experimentation with styles and materials mixed with animal prints, fur effect fabric and leather.

It is no coincidence that PUMA in 2011 chose the Italian rapper known for his ghetto chic style as a spokesperson, and that Marracash, in turn, chose the Future Trinomic Slipstream Lite CG, with all black upper, for the creation of an unprecedented and exclusive release, dedicated to all his fans, that can only be found at selected AW LAB stores and online.

Marracash has worked closely with PUMA, and his passion, commitment and dedication have led to this limited edition sneaker, produced in only 300 numbered copies with a special handmade leather tag: the Marracash Limited Edition Future Trinomic Slipstream Lite.

The King of Rap has dictated the rules which, without losing its wild soul, have embellished it with details like the lace zip cover, personalised with the inscription Status (after the title of his latest album), the famous tagline ‘Wild Life’ (which draws on his lifestyle and his famous tattoo), touches of gold to contrast with the black for a tribute to true rap style and a pendant featuring his initial.

From today, the Marracash Limited Edition Future Trinomic Slipstream Lite is available at selected AW LAB stores and online at the website You have until 1st December to become one of the 300 lucky owners of the sneakers together with us, one of the lucky few who are invited to the Secret Party on 4th December. See you there!

Marracash Limited Edition PUMA Marracash Limited Edition PUMA Marracash Limited Edition PUMA

The PUMA Limited Edition by Marracash can be found at the following AW LAB stores:

AW LAB Corso Buenos Aires 31 – Milan
AW LAB ℅ C.C “Orio Center” via Portico 71 – Orio al Serio
AW LAB ℅ C.C “Auchan dei Laghi” via Togliatti 2 – Rescaldina (MI)
AW LAB Piazza Castello 85 – Turin
AW LAB ℅ C.C “Fiumara” via Fiumara 15-16 – Genoa
AW LAB Via Mazzini 19 – Verona
AW LAB ℅ C.C “Le Befane” via Caduti di Nassiriya – Rimini
Athletes World via Indipendenza 16 C/D/E ang. Via Monari – Bologna
AW LAB Piazza Stazione 44-45 – Florence
AW LAB ℅ C.C “I Gigli” Via San Quirico 65 – Campi Bisenzio (FI)
AW LAB ℅ C.C “Auchan Gugliano” Via San Francesco a Patria – Giugliano in Campania (NA)
AW LAB ℅ C.C “Euroma2” viale Pacific Ocean 83 – Rome

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