Brands | New Era

New Era

The New Era Cap company was founded in 1920 by a German chef in Buffalo, New York. With the Gatsby model, a classic Pacer style hat for men, the company embarked on its success story. In the 1930s it began manufacturing baseball caps and over more than 70 years has developed close relationships with leading Major League teams. Today, New Era is the exclusive manufacturer and distributor of the League’s uniform caps and also supplies the National Football League: The 59FIFTY model is now the flagship of the company, both on the field and off.

The New Era caps have become a true cult object over time and have evolved to become even more sought after thanks to the choice of making them unique using the logos of American colleges, comics, vintage stickers and fashionable prints. The brand has also expanded into clothing so you can also find vests, sweatshirts, T-shirts and pants as well as numerous accessories, all of excellent quality.

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