AW LAB is the Italian reference retailer for sport-style. AW LAB offers an extended collection of sneakers of the most famous international sports brands and an assortment of exclusive editions made in collaboration with them. The proposal is completed by a collection of clothing and accessories of the leading sportswear brands.
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adidas Positive Trends
This has been an extraordinary year for adidas Originals, lots of new proposals and loads of sneakers resumed from the archives which have literally made all the rage recently.
The brand is a guarantee, style, comfort and innovation all in one sneaker.
A full year, that has seen the consecration of the fabulous adidas ZX Flux, a shoe with a minimal taste, inspired by the legendary ZX runners from the 80s. Here we find the legendary ZX 8000 outsole combined with an elegant upper finished with just the iconic heel cage and the even more classic 3-stripes on the side which have always been the brand’s signature.
Since its first launch, lots of different styles have passed, one better than the other, with lots of remastered versions, such as: ZX Flux Smooth, ZX Flux Slip On, ZX Flux Techfit, just to name a few.

adidas ZX Flux
adidas ZX Flux

Another comeback from the archives, the super new Los Angeles which will undoubtedly become ultra popular thanks to their new look, boasting an unseen and modern design with still some references that hint at the past.
A perfect blend of modern and vintage taste, the right pair to complete a street look while staying true to their sporty comfort.

adidas Los Angelesadidas W. Los Angeles

How could we forget to mention the legendary adidas Stan Smith, perhaps the pair that first started this positive trend by adidas.
An inimitable sneaker, which has never been remastered.

adidas Stan Smith

The original model, designed with a total white leather upper, moulded rubber outsole, the three perforated stripes on the sides and colour details on the collar, has produced lots of different styles also thanks to the successful partnership with the multi-faceted and brilliant singer Pharrell Williams.
For instance, let’s recall the Pharrell Williams Stan Smith Jacquard and Stan Smith for Pride 2015 shoes.

Talking of partnerships, let’s not forget the astounding success of the Superstar Supercolor by Pharrell. An absolutely incredible pack with 50 total block colours available.

A shoe that comes back straight from the basketball courts of the 70s, conquering the skateboarding and street-style world (not to mention the hip-hop scene) in no time.
A long-lasting success.
We are sure that adidas will continue along this road, with ever more alluring proposals!
Stay Tuned… adidas Rules!


AW LAB Fall Winter 2015 Collection