Straight from the New Balance archives, the 740 brings back early 2000s running aesthetics with a fresh, contemporary twist.
The dynamic design and technical lines blend seamlessly with premium materials to create sneakers that make a statement, perfect for those who love standing out in everyday streetwear. The breathable upper offers extended comfort, while the cushioned midsole adds a lightweight and stable feel with every step. A versatile design made to accompany you from city adventures to leisure moments with bold, authentic style.

Give your look a distinctive touch with the New Balance 740. Available now at AW LAB!